Press Releases

Gould+Partners Facilitates Beckerman’s Acquisition of Chicago Digital

By Matthew Schwartz

New York, NY, February 7, 2018—Gould+Partners is pleased to announce that it facilitated Beckerman’s acquisition of Chicago Digital, a full-service digital marketing agency whose services will now be available to Beckerman’s existing and new clients. Chicago Digital offers a slew of marketing and creative services, including branding, search engine optimization, conversion optimization, inbound marketing and …read more

Gould+Partners Makes Key Change Regarding Participation in Annual Benchmarking Survey

By Matthew Schwartz

Due to a substantial increase in time commitments and deadlines devoted to M&A services, Gould+Partners has made a key change regarding participation in its annual Best Practices Benchmarking survey, which tracks financial and management indices for the PR industry. After 30 years of conducting the Benchmarking survey—previously open to all firms in North America and …read more

2016 PR Industry Growth 4.8%, Down From 6.6% in 2015 and 7.8% in 2014

By Matthew Schwartz

NEW YORK, August 16, 2017 — The U.S. PR industry grew by just 4.8%, according to a survey released today by Gould+Partners, the merger and management consulting firm specializing in the PR field. The results of this survey were consistent with the results of the annual Best Practices Benchmarking report released in June, showing that …read more

Gould+Partners Billing Rates/Utilization Report Cause for Concern

By Matthew Schwartz

NEW YORK, NY, July 6, 2017—North American PR agencies and firms did not increase their hourly rates in 2016, according to a new report released by Gould+Partners, the management consulting firm specializing in PR and PR M&A. The outlook for hourly rates should be cause for concern among PR firm owners grappling with boosting profitability and increasing valuation, …read more

G+P Benchmarking Survey: PR Agency Profitability Flat in 2016

By Rick Gould CPA, J.D.

U.S. PR agency profitability was 15.2 percent of net revenues, according to PR professionals responding to the annual Benchmarking survey conducted by Gould+Partners. A total of 101 prominent agencies—based throughout the United States and Canada—reported an average profit of 15.2 percent in 2016. That’s compared to 15.3 percent in 2015, 16.2 percent in 2014 and …read more

Gould+Partners Releases 2017 Benchmarking Survey

By Matthew Schwartz

Gould+Partners is pleased to announce the release of its 2017 PR Benchmarking Survey, which focuses on several key metrics critical to PR firm owners and C-level executives. The goal of the survey is to collect financial stats stemming from many areas that are relevant to PR agency growth, profitability, operations and building value for the …read more

Gould+Partners Rolls Out Part-Time CFO Division

By Matthew Schwartz

In an effort to bolster its services for PR agencies and other creative services firms, Gould+Partners is pleased to announce the introduction of its Part-Time CFO division. The new unit adds to Gould+Partners skill sets, which includes M&A representation and Management Consulting focusing on valuation, profitability and utilization, among other areas. “For the last two …read more

Gould+Partners advises NJRPR in Sale to MMGY Global

By Matthew Schwartz

Gould+Partners is pleased to announce that managing partner Rick Gould advised NJFPR in the PR firm’s sale to MMGY Global, which combines two of the top PR and marketing firms specializing in the travel and hospitality sectors. NJFPR, founded by Nancy J. Friedman, will now be able to offer clients PR strategy as part of …read more