Lippe: Incumbent Upon PR Industry to Promote More Women

Maureen Lippe, founder-CEO of Lippe Taylor, recalls a series of dinner meetings she initiated with other female leaders in the PR industry. “What was astonishing to me is that most of these women had competed for years in business, but had never really met each other,” says Lippe, who since founding her PR firm in…
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The Holmes Report: Independent Shops Fueling PR M&A 

The trend of independent agencies dominating the M&A landscape picked up in 2016 right where it left off in 2015. For the second consecutive year independent PR agencies took up most of the M&A space, according to an annual analysis of PR industry deal activity by The Holmes Report. The report, which was released late last…
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Demos: Gen Z Vs. Millennials

PR agency owners and managers can be forgiven if they think that Gen Z, or people born starting in the mid-to-late 1990s through the 2010s, share some of the digital characteristics of millennials, or folks born between the early 1980s and 2000s. Sure, Gen Z members cherish their hand-held devices, adore their social networks and…
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Gender Equality in the C-suite by 2030? PR Agencies Can’t Afford to Wait

In the last several years, women have proceeded to dominate the PR profession. Entry-level gigs in PR are well populated by women. Ditto for middle managers. But when you get closer to the C-suite, the female ranks start to thin out. When you consider the ongoing influx of women joining the PR field, PR agency…
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