We’ve just released our latest industry benchmarking study, and the overall results aren’t very pretty. Most troubling: The industry’s overall profitability keeps falling, down to 15.3 percent in 2015, compared with 16.2 percent in 2014 and 15.8 percent in 2013. It was 18.8 percent in 2012. The results are based on 106 firms reporting their…
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Tag: public relations billing rates
PR AGENCIES REPORT WIDE DISPARITY IN BILLING RATES
PR AGENCIES REPORT WIDE DISPARITY IN BILLING RATES FOR FIRMS OVER $10 MILL VERSUS FIRMS UNDER $10 MILL, ACCORDING TO GOULD+PARTNERS ANNUAL SURVEY. NEW YORK, August 13, 2015 — The nation’s PR agency field increased their hourly rates in 2014 according to a survey released today by Gould+Partners, the merger and management consulting firm specializing…
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