For PR agency owners who don’t lose sleep because of the accelerating and growing impact of social media, they may need to pay closer attention. For many of their clients, regardless of the business sector, social media is creeping toward the core of their PR and marketing efforts (if it’s not there already). Social media…
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Tag: pr agency
PR Agency Management: The Importance of Having a Strategic Plan
When developing your business, it is important to have a strategic plan. Transformation in business should be planned by strategic scope, and less by new technologies and / or new business functions. This strategic plan should include two key components: Managing “by the numbers”: This concept surmises that if a manager is given aggressive numbers…
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