M&A Articles and Blogs

Gould+Partners appoints Udowitz and Bates Senior Counselors for Washington DC market

M&A expert Gould+Partners appoints Udowitz and Bates Senior Counselors for Washington DC market Will assist area PR and communication agencies  with growth, management and M&A strategies NEW YORK (September 12, 2018) – Gould+Partners, leading U.S.-based PR and marketing communication agency M&A advisory firm, has appointed Robert Udowitz of Washington, D.C., and Don Bates of New York City and…
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CooperKatz Acquisition by G&S (Formerly Gibbs & Soell)

Gould+Partners managing partner, Rick Gould, advised CooperKatz in the PR firm’s sale to G&S, which combines two of the most established NYC based firms. CooperKatz, headed by Ralph Katz and Anne Green, is one of the premier NYC firms. Rick Gould said “I have known Ralph Katz and Anne Green for many years and was…
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2017 PR INDUSTRY GROWTH 4.8% FOR SECOND YEAR IN A ROW, DOWN FROM 6.6% IN 2015 AND 7.8% IN 2014

The U.S. PR industry grew by just 4.8%, according to a survey released on July 26 by Gould+Partners. The results of this survey were not consistent with the results of the annual Best Practices Benchmarking report released in June, showing that Operating Profit increased from 15.2% to 18.0%. Based on stats from 237 North American PR agencies,…
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Getting Your PR Firm “Sale Ready”, Even Before You’re Ready to Sell

We frequently tell our clients that they should manage their firm as if they’re getting ready to sell, even when a sale is not in their short-term plans. A well-managed firm shows revenue growth and strong profitability, thereby increasing purchase value. Obviously, these are the key elements in determining purchase price. A well-run firm is…
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Counselors Academy Spring Conference in Toronto- Diversity, Inclusion & M&A

I’ve been a guest speaker at the Counselor Academy spring conferences for many years, and this year’s gathering was no exception. The 2018 Counselors Academy Spring Conference, which took place May 6 through May 8 in Toronto, Canada, was a perfect forum for PR firm owners and C-suite executives. This year I was happy to be…
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Gould+Partners Names Jack Bergen Strategic Partner

NEW YORK, NY, March 1, 2018– Gould+Partners is pleased to announce that PR veteran Jack Bergen has been named Strategic Partner of the M&A/management consulting firm. Bergen, who has experience at both the corporate and agency levels, will provide a variety of services catering to creative service agency owners and C-level executives. “I look forward…
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Cybersecurity and Telecommuting in PR, Alone and Together

Cybersecurity and telecommuting are two separate lanes for PR firm owners to manage. But they’re certainly not independent of one another. As the so-called dark web rears its ugly head, PR agency owners and C-level executives are increasingly responsible for protecting their digital and online assets soup to nuts. At the same time, owners must…
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Chicago Digital Acquisition by Beckerman

New York, NY, February 7, 2018—Gould+Partners is pleased to announce that it facilitated Beckerman’s acquisition of Chicago Digital, a full-service digital marketing agency whose services will now be available to Beckerman’s existing and new clients. Chicago Digital offers a slew of marketing and creative services, including branding, search engine optimization, conversion optimization, inbound marketing and…
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Gould+Partners Makes Key Change Regarding Participation in Annual Benchmarking Survey

Due to a substantial increase in time commitments and deadlines devoted to M&A services, Gould+Partners has made a key change regarding participation in its annual Best Practices Benchmarking survey, which tracks financial and management indices for the PR industry. After 30 years of conducting the Benchmarking survey—previously open to all firms in North America and…
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Is Cry for PR Diversity Different This Time?

(This article originally appeared on odwyerpr.com.)  It happens every few years, just like a Swiss watch. Cries are heard regarding the general lack of diversity within the creative services field and how it’s costing agencies and firms dearly. There are a few rounds of self-flagellation within the four walls, as the media trades run agonizing…
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 3 PR M&A Trends to Watch in 2018

It’s just a few weeks into the new year, but the media M&A field is starting to percolate already. There were two deals in early January alone. Highwire PR, one of the fastest growing tech independent firms, acquired  Inner Circle Labs and merged the two San Francisco-based agencies, while the Association of National Advertisers (ANA)…
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