PR AGENCIES REPORT 2018 PROFITABILITY AT 16.3 PERCENT; ACCORDING TO GOULD+PARTNERS ANNUAL SURVEY, DOWN FROM 18.0% A YEAR AGO

NEW YORK, NY, June 20, 2019—U.S. PR agency profitability was 16.3 percent of net revenues, according to PR professionals responding to the annual Benchmarking survey conducted by Gould+Partners. A total of 43 prominent best of class, quality firms were invited to participate. 41 firms participated, per Rick Gould, CPA, J.D., managing partner of the New York City-based…
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Padilla Acquisition by Avenir Global

                  Montreal/Toronto-based holding and management company Avenir Global- (parent company of NATIONAL) has acquired Padilla. We are delighted & honored to share that we introduced & facilitated the merging of two great firms. Rick Gould, Managing Partner said, “We worked closely with Avenir Global (then NATIONAL) in…
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MFA (Missy Farren & Associates) Acquisition by Finn Partners

NEW YORK, NY OCTOBER 31, 2018- M&A Advisory firm, Gould+Partners, introduced and facilitated the acquisition of Missy Farren & Associates (MFA) by Finn Partners. MFA, a 20-person, NYC based firm, specializes in travel and hospitality, consumer products, sports and adventure, wellness and nonprofit. The acquisition adds sports marketing and outdoor-lifestyle specialties to Finn Partners’ offerings….
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Gould+Partners appoints Udowitz and Bates Senior Counselors for Washington DC market

M&A expert Gould+Partners appoints Udowitz and Bates Senior Counselors for Washington DC market Will assist area PR and communication agencies  with growth, management and M&A strategies NEW YORK (September 12, 2018) – Gould+Partners, leading U.S.-based PR and marketing communication agency M&A advisory firm, has appointed Robert Udowitz of Washington, D.C., and Don Bates of New York City and…
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CooperKatz Acquisition by G&S (Formerly Gibbs & Soell)

Gould+Partners managing partner, Rick Gould, advised CooperKatz in the PR firm’s sale to G&S, which combines two of the most established NYC based firms. CooperKatz, headed by Ralph Katz and Anne Green, is one of the premier NYC firms. Rick Gould said “I have known Ralph Katz and Anne Green for many years and was…
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Gould+Partners Names Jack Bergen Strategic Partner

NEW YORK, NY, March 1, 2018– Gould+Partners is pleased to announce that PR veteran Jack Bergen has been named Strategic Partner of the M&A/management consulting firm. Bergen, who has experience at both the corporate and agency levels, will provide a variety of services catering to creative service agency owners and C-level executives. “I look forward…
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Chicago Digital Acquisition by Beckerman

New York, NY, February 7, 2018—Gould+Partners is pleased to announce that it facilitated Beckerman’s acquisition of Chicago Digital, a full-service digital marketing agency whose services will now be available to Beckerman’s existing and new clients. Chicago Digital offers a slew of marketing and creative services, including branding, search engine optimization, conversion optimization, inbound marketing and…
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Gould+Partners Makes Key Change Regarding Participation in Annual Benchmarking Survey

Due to a substantial increase in time commitments and deadlines devoted to M&A services, Gould+Partners has made a key change regarding participation in its annual Best Practices Benchmarking survey, which tracks financial and management indices for the PR industry. After 30 years of conducting the Benchmarking survey—previously open to all firms in North America and…
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Survey: Awesome! Maybe Not. Millennial PR Employees Value Camaraderie Above Strong Leadership and Stable Clients

In a potentially ominous sign of the PR industry, 62 percent of millennials working in PR say they value a team agency model, sense of camaraderie and open communication above strong leadership and stable clients, according to a new survey released by Gould+Partners and ARPR. Just 12 percent of millennials say they value stable clients…
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Gould+Partners Facilitates Finn Partners Acquisition of ABI Marketing Pubic Relations   

New York, NY.  Sept. 22, 2017 — Gould+Partners is pleased to announce that it introduced the parties and facilitated Finn Partners recent acquisition of ABI Marketing Public Relations, a global marketing and PR firm focused on industrial and trade markets catering to B2B companies. “Knowing the strategic needs of Finn Partners and the global presence…
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Gould+Partners Billing Rates/Utilization Report Cause for Concern

NEW YORK, NY, July 6, 2017—North American PR agencies and firms did not increase their hourly rates in 2016, according to a new report released by Gould+Partners, the management consulting firm specializing in PR and PR M&A. The outlook for hourly rates should be cause for concern among PR firm owners grappling with boosting profitability and increasing valuation,…
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Gould+Partners Releases 2017 Benchmarking Survey

Gould+Partners is pleased to announce the release of its 2017 PR Benchmarking Survey, which focuses on several key metrics critical to PR firm owners and C-level executives. The goal of the survey is to collect financial stats stemming from many areas that are relevant to PR agency growth, profitability, operations and building value for the…
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